Online Shopping

Online Shopping Related Testing and Quality Opportunities

Online Shopping is an important segment in the logistics and supply chain industry. As the industry is moving towards innovative solutions, it has become imperative for the online shopping too to innovate, improvise, and cater for the customer needs. In this blog, let us look at some of the online shopping trends and the related testing and quality opportunities.

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First and foremost is the move by the online retail companies towards AI-based search. While from non-neural networks machine learning perspective, this is a solid direction companies can take, neural networks, and especially chatGPT-based systems come with the risk of unaccountability and inability to explain themselves on how they arrived at the search results. Customers who are looking for specific products through search are going to get frustrated if the search results throw up outdated or incorrect results. The companies are just now starting to implement their AI-based solutions, so we got to wait and see how this pans out. Testing and the Quality strategy of such functions would depend on what kind of machine learning implementations are being done. As testing and quality folks, we need to be really on our toes on upgrading ourselves to the new ways of testing the AI-based products.

There are a whole bunch of other things that are being adopted by some of the online shopping companies. Some of them are:

  • Omnichannel shopping and integrating online and physical shopping (a top priority)
  • Integrating retail shopping and wholesale shopping and giving one-window shopping experience
  • Connected loyalty programs between two or more companies, so that customers can shop in any of the connected companies and use/gain their loyalty points.


As you can see, there are interesting possibilities for Software Testing and Quality in the above areas, and how we would go about in our strategies. I would strongly recommend all of us in the testing and quality field to take a deep look.

As the industry evolves, the opportunities for us, the testing and quality professionals are growing, not shrinking. Our deep expertise in the industries and domains of our choice play a key role in providing the right kind of solutions and strategies for our customers. I, for one, is super-excited about the possibilities, and open for discussions and even maybe some talks in product conferences. I am also available for devising customized testing and quality strategies and solutions for organisations in need.

You can get in touch with me through the contact form. Glad to talk and help.

That’s about it for now for my desk. I look forward to write to you soon in the near future! Stay tuned!

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